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Subject support guide

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Data and statistics

Your guide to finding data and statistics for analysis, comparison and research.

To find and incorporate statistical data from known sources into your research, explore the resources available through the Library and a selection of those freely available online below. 

Finding statistics
 

You can explore report categories including:

  • Digital and Trends
  • Industries and Markets
  • Companies and Products
  • Consumers and Brands
  • Politics and Society
  • Countries and Regions

For easy to use and thorough overviews, you can dive straight in to Market Insights for market forecast and expert KPIs for 1000+ markets in 190+ countries and territories. You can search by keyword easily or filter by topics including Advertising and Media, Consumer, Digital, Financial, Global Indicators, Health, Industrial, Mobility and Technology


Help using Statista

Statista is very easy to use and the provider gives some useful search tips and advice. Once you are logged in to the platform, visit the My Account section to find guided tours and a getting started guide.

You can also access a selection of 'how to' video tutorials from Statista here: https://www.youtube.com/@statistaofficial