Useful Links:
- Mintel Marketing Intelligence This link opens in a new windowAs a globally recognised market analyst, Mintel produces hundreds of reports into UK-specific consumer markets every year.
Each report that Mintel publishes provides a unique overview of a market's dynamics and prospects, giving you the knowledge to devise informed and profitable marketing strategy.
Mintel provides consumer market research reports covering different topics or sectors of the UK market. You’ll find market research data that analysts at Mintel have collated including trends, statistics, information on brands and companies, demographic data on a range of sectors.
Mintel covers UK only. For international marketing data, you’ll need to access another information resource we have called Passport which is provide by a company called Euromonitor.
We do not subscribe to all the reports on Mintel, currently we have access to:
- Automotive
- Beauty and personal care
- Clothing and footwear
- Drink
- Food
- Health and Wellbeing
- Home retailing
- Household care
- Media
- Retail
- Technology
Library Horizons contains issues associated with marketing such as green lifestyles, Christmas shopping, consumers and the economic outlook. We also have some one off reports which we’ve purchased e.g. European Retail Handbook. So we currently have access to around 200 reports.
- Mintel Quick GuideDownload our pdf quick guide to help you get started with Mintel.
- Mintel: 5 Steps to Perfecting a Business PlanMintel's brief guide to how to develop a plan for yourself or a client.
Other useful features available from Mintel include:
- Webinars and insights by analysts
- News ; current headlines with companies, management appointments and campaigns.
- Quarterly update; providing information on the economy and how it shapes consumer spending habits. Good for the context of the macro environment.
- Lots of interviews with analysts featuring up to date trends and topics on Mintel's YouTube channel
- Additional training videos from Mintel on Mintel Report and the Mintel Interactive Databook
