Mintel provides consumer market research reports covering different topics or sectors of the UK market. You’ll find market research data that analysts at Mintel have collated including trends, statistics, information on brands and companies, demographic data on a range of sectors.
The Quarterly update sections provide information on the economy and how it shapes consumer spending habits so they are good for the context of the macro environment.
Mintel covers UK only.
For international marketing data, you’ll need to access another information resource we have called Passport or Statista.
We do not subscribe to all the reports on Mintel, currently we have access to:
On or off campus access Mintel from Library Search. Click on the link to be transferred to Mintel and their log in page. You may need to select Newcastle University as your organisation and then enter your University user id and password. You’ll be asked to read and agree to the Mintel terms and conditions.
The Mintel search, allows you to use very basic keywords that describe your topic, to find all reports and analysis that match your words in the database.
Results are organised with the most relevant reports at the top. You can refine your results by information type, date, by category, by sector and demographic group.
Read an executive summary of the market report to understand the main sections and key points or view the infographic overview, to see a more visual summary. The full content can be viewed by expanding each sections.
You can search within the report content for keywords, to pinpoint sections to read indepth.
Within each report there are different sections providing different types of information.
Each section expands and reveals headings such as:
Read an executive summary, infographic overview or the full content by expanding the individual sections.
Within each section of the report you’ll see different options along the top. By exporting to basket you can then easily download multiple documents.
For individual pages, just click on the Word doc icon or print.
It’s likely you haven’t logged in correctly or you’re trying to access a report outside of our subscription. You’ll see options asking you for payment: Unfortunately if you’ve logged in and the report isn’t readily available it is unlikely we will be able to obtain a copy for you.
Mintel themselves provide lots of additional help and support :