A global data and business intelligence platform with an extensive collection of statistics, reports, and insights on thousands of topics, from several sources, in a wide range of industries. Explore insights on consumer attitudes and behaviour worldwide, revenue analytics and forecasts, political, social and trending topics, market and industry insights, and more.
Statista is an statistics platform covering over 1.5 million data sets on over 400 industries.
You’ll find market research data that analysts at Statista have collated including:
Statista covers international markets and countries.
Our access covers most of the Statista content apart from "Company Database" and "Global Survey".
There are different sections along the top e.g.
Statistics (where you can choose your industry e.g consumer goods)
.Reports (where you can choose different types of reports relating to different areas.) We like these ones :
Industry & Market reports. Comprehensive data on markets and industries, including market overviews, revenues, number of employees, as well as the latest information about the state of the industries, trends, and forecasts.
Companies & Products reports. Information on top companies and products in all major industries and regions with detailed company overviews and rankings, including revenue, number of employees, company value, stock price, and major competitors.
Consumer & Brand reports. Overview of what consumer are thinking, featuring survey data on usage, behavior and attitudes, opinions and preferences. Get to know the customers in different countries and industries.
Politics & Society reports. Detailed information about political and social topics of countries and regions, e.g. the economic situation, elections, demographics, religious affiliations, education, and health.
Country & Region reports. Crucial information regarding the status quo and development of countries and regions including key economic indicators like GDP, national finance, demographics and trade figures as well as major industry players.
Insights which are brokenn down into three areas.. You can search by keyword easily or filter by topics.
On or off campus access Statista from Library Search. Click on the link to be transferred to Statista.
The Statista search box, allows you to use very basic keywords that describe your topic or industry, to find all reports, analysis and statistics that match your words in the database.
Results are organised with the most relevant reports at the top. You can refine your results by using some of the suggestions down the left hand side. So you might want to think about if you need charts/data, text information or reports.
You are also able to resort your results by "date of publication" and "popularity".
You are able to browse the content within Statista by using the banner along the top. This is divided into sections such as :
Statista will keep giving you options to try and narrow down the area or topic you are looking for. So if you were interested in the gin market; you could choose Statistics and then Alcoholic Beverages. You will then see options to look for information on sales volumes, consumption or by specific drinks e.g. Spirits and then Gin.
Depending on the type of information you've found you might see options to export into excel, PDF, PowerPoint, image (png.) formats.
For many of the graphs and charts you can change them within Statista to get precisely what you're after. This can involve removing sections or converting data/currency
Statista is very easy to use and the provider gives some useful search tips and advice. Once you are logged in to the platform, visit the My Account section to find guided tours and a getting started guide.
You can also access a selection of 'how to' video tutorials from Statista here: https://vimeo.com/groups/statistatutorials